Not the one you want.
If you're a B2B SaaS company, you need to think about your top of the funnel like a media company, and here is why:

November 2022

They're actually complementary and the larger your customers are, the higher the chances that it makes sense to use both.

July 2022

Leverage your company’s founders to create trust and drive revenue • Use social media for awareness and emails for conversions • Different website…

January 2022

How to save yourself and your coworkers from Slack interruptions • Improve your marketing copy by removing the feeling of "work needed" • How to write…
Landing pages should match channels • Broad targeting for social ads • B2B buyers need a story to tell their boss • People buy certainty

April 2021

Before you build a prototype, you want to learn as much as possible about people’s challenges. When you are testing it, you need to understand whether…